HBO Max and Discovery merger could mean less streaming service to pay for

You know how people complain all the time that there are so many streaming services that they seem to have to pay for about 5 different platforms just to watch the 10 shows they hear?

Maybe that is about to change. The long-promised consolidation of the sector appears to have finally arrived.

This morning, Warner Bros. Discovery announced that it will combine the media conglomerate’s two existing streaming services, HBO Max and Discovery+, into one service.

Neither HBO Max nor Discovery+ operate in Australia, but the significance of today’s news could herald upcoming changes within the industry that will ultimately impact locally available services.

There are nearly 20 subscription video-on-demand platforms in Australia. The sheer number of services has created frustration among consumers who are being asked to pay more and more to access a fragmented slate of programming.

The growth in the number of streaming services is approaching unsustainable levels, especially as customers begin to value their household budgets in a challenging global economic environment.

From niche platforms like horror-focused Shudder to broader appeal brands like Disney+, the number of streaming services is steadily increasing.

Consolidation of services within the industry has long been discussed, but the merger of Discovery+ and HBO Max could be the first wave to come as the industry evolves.

HBO shows such as Inheritance and future game of thrones prequel dragon houseand Discovery shows, etc. deadly catch In Australia, it will be distributed through Foxtel and Binge*, while some of the original HBO Max titles will go to Stan.

Warner Bros. Discovery’s announcement didn’t provide any details on what the unified streaming platform would look like, except that it would roll out in the US in mid-2023. The current timetable for the global plan is Latin America in late 2023, Europe in 2024 and Asia Pacific in mid-2024.

There is no confirmation as to whether Australia will be one of those Asia Pacific markets. Warner Bros. currently has a multi-year content deal with Foxtel, which was signed in 2020, but no end date has been disclosed.

Warner Bros. Discovery Chief Executive Officer David Zaslav said of the integrated streaming service:

According to The Verge, Zaslav hinted that the new streaming platform would be built on Discovery’s technology platform, citing technical glitches that have plagued HBO Max.

Warner Bros. Discovery’s change to its current multi-streaming platform was foreshadowed earlier this week by a revelation that the studio would shelve several projects that have either finished filming or delivered finished productions.

Most prominent canceled titles it was a dc movie bat girlreportedly had a production budget of $70 million ($100 million).

Early media reports bat girl performed poorly with early test audiences, and the studio was unwilling to spend the money on additional reshoots and marketing.

Other media reports hinted that bat girl Projects such as have been canceled Scoob: Holiday Hunt Sacrifice in the name of tax cuts.

of bat girl Given that the DC movie was specifically commissioned for streaming rather than movie release, the key announcement fueled speculation about the future of HBO Max.

HBO is an American pay-TV network, responsible for some of the highest-rated series of the last 30 years. The Sopranos, Inheritance, wire, game of thrones, sex and the city When beep.

Although HBO has never marketed directly to Australian audiences, its brand strength and relevance to quality programming have made it an international phenomenon.

HBO Max also houses the Warner Bros. Film Archive.

first published as Streaming merger heralds consolidation, could result in less service to pay for

HBO Max and Discovery merger could mean less streaming service to pay for

Source link HBO Max and Discovery merger could mean less streaming service to pay for

Back to top button