Consumerism for the cause.
Have you heard of it?
This is a very realistic concept, and shopping addicts and retail addicts (like me) feel better about themselves every time they add them to their cart. Quite self-evident, it’s basically when a company donates a portion of its profits to a particular charity, social initiative, and / or NPO.
Technically speaking, we consumers allow us to continue to support the causes of choice for these companies every time we purchase a product.
This particular post focuses on three local wineries, which are similar in definition to “consumerism for the cause.” We will neglect to scream at them because they are selfless enough to invest most of their profits in nonprofits.
Hidden sea wine Is a fine wine company with a “heritage associated with the sea” (in case the name alone is not clear). Their brand is defined by (1) a passion and commitment to clean the oceans of the earth, and (2) their willingness to provide delicious, bloody wines.
If that’s something you can lag behind, keep reading. The company is pretty interesting.
As such, the majestic whale that decorates every bottle of hidden sea wine actually has a neat inside story. It began 26 million years ago when South Australia’s incredible Limestone Coast was once the home of a thriving marine ecosystem.
Yeah; completely submerged. (Until a series of dramatic ice ages is determined in another way.)
When the water finally retreated, they left an area rich in deep limestone deposits and marine fossils – also known as the Limestone Coast, which we now have. In particular, one marine mammal fossil was the reason behind the rich, fertile and nutrient-rich soils enjoyed by the grapes of the THS vineyards.
Therefore, a happy whale in all award-winning wine bottles.
Hidden sea We are committed to building harmonious relationships between humanity and the natural world, and actively run collaborative partnerships with organizations focused on protecting the marine environment. Their current partner is the ReSea project.
The· ReSea project Is an environment-led initiative to cleanse the world’s oceans and rivers. Their main focus is on plastics. Specifically, we remove all traces of plastic from the ocean and recycle it into less harmful ones. In 2019 alone, they managed to get rid of 426 tonnes of plastic.
Their goal in 2020 is to remove 3,000 tonnes from the sea.
By 2030, they want to get rid of at least one billion PET bottles.
Sure, the numbers sound weird. But what do you guess?All bottles Hidden sea Purchased wine removes 10 PET bottles from the world’s oceans. You bought 10 bottles of THS wine and basically caught 100 bottles of PET.
How cool is it?
Both organizations believe that “making concrete differences through customer involvement.” They also have a very clear water theme.When buying bottles from Hidden sea, You support ReSea’s vision for cleaner, clearer, plastic-free water.
Goodwill wine It was built on a $ 15,000 donation and a promise to prepay everything (from founder David Laity).
Ten years later, Goodwill Wine donated more than $ 350,000 to various charities, charities and nonprofits. With just donating 50% of its sales, Goodwill Wine was able to:
・ Providing more than 180,000 meals to the poor
Save 12 whales (by paying fuel for Sea Shepherd’s Antarctic campaign)
-Funding four international animal cruelty studies on Australian animals
Help the 47 orangutans return home
… To give a few examples.
By selling high quality wines at prices below the cellar door Goodwill wine As the tagline suggests, we have succeeded in laying a loyal foundation for passionate repeaters who drink the way to a better world. together, Goodwill wine We aim to donate over $ 1 million to charity.
Want to make a difference just by enjoying fine wine?Then check out Goodwill wine Great choice. No matter what you buy, 50% of your money goes to one of the many charities the company supports.
Do you take care of the creatures?They are working with initiatives such as: Second chance cat rescue, Pet Rescue Available,and Action for dolphins..
More Healthcare Defenders? Goodwill wine Supports some incredible NPOs like Downsign Drome Victoria And Operation Smile Australia..
What about art and culture?
They are far ahead of you.
Goodwill wine Already cooperating HRAFF (Human Rights Arts & Film Festival), Tall Poppies Foundation Limited,and Australian Lesbian and Gay Archives..
If the removal of all its names wasn’t enough to guarantee you everything Goodwill wine The bottle you buy is a worthwhile cause, I don’t know what else to say to you.
Cake wine A contemporary winery based in Adelaide Hills and Redfern.
They are a growing team of young and enthusiastic winemakers and young wine lovers who share a collective love for food, drinks and creative culture.
They are also co-investing to make the “idea is everything” and “no time to rest” world a better and more interesting place.
The idea of such a community combined with their innate appreciation for the world and culture of wine has created a fairly impressive creation of alcohol. They all meet quality, creativity, expressiveness, and unforgettable standards.
But for a relatively new company, Cake wine There is a decent size stack of projects hidden under their belt. Aside from the fact that it donates 10% of its revenue to independent radio stations across Australia, it supports freedom of idea, communication and speech. Cake wine We have been hosting community events since 2016.
They opened the door to Sydney’s first winery cellar in Redfern and left it open for tastings, food and wine events, gigs, talks, exhibitions, film screenings and other cultural experiences.
Here’s a brief list of what they’ve done so far:
・ Feast of the cake wine community: A series of lunches and dinners that produce hubs in some of the best community gardens in the country. Cake Wines has worked with different chefs to create bespoke menus for different Cake Wines. Guests also needed to talk to garden representatives to hear crop insights and gardening tips.
・ Wine School: Highbrow / Loebrow education course for those who want to know more about wine. Cake Wines held an event for everyone and asked for a nice glass of wine with great friends.
・ Vivid Sydney Cellar Door Program: A collaboration between cake wine and Vivid Sydney. Various musicals from all over the country showed off their art. Classic, jazz, deep techno, EDM … it was a complete sensory experience, celebrating the best record label music with food, lighting and, of course, wine.
Visit the Things We Do portion of their website and you’ll find much of what CakeWines has achieved over the last five years. In all cases, get a bottle of cake wine to support your local business supporting local arts, crafts and culture. Grab the entire case!
If you need a red or white glass, why not buy a bottle of champagne from someone who is actually offended (about the planet)?
What is the best part to buy from these three? You can make a complete toast to uphold a good reason. Alcoholism has never been so delicious.